The 15-Second Unboxing Ad

The single most reliable format for a physical product, built end to end from one photograph of the thing you sell. Three shots, one creator, fifteen seconds. Start here if you have never generated an ad before.

What you finish with

A 15-second vertical unboxing ad, captioned and sized for Meta and TikTok.

What you need

One clear photo of your product and its packaging. A phone camera is fine.

Lessons · 1 hr 25 min

1. Watch three unboxings and mark the buy moment (4 min)
2. Photograph your product so the model can use it (6 min)
3. Clean the reference before anything else touches it (5 min)
4. Build a creator your buyer would believe (8 min)
5. Write the fifteen-second beat sheet (6 min)
6. Generate beat one — hands and a sealed box (10 min)
7. Generate beat two — the reveal, product locked (12 min)
8. Generate beat three — the product in use (10 min)
9. Make the product identical across all three (8 min)
10. Assemble, trim to fifteen, and burn in captions (10 min)
11. Upscale, export, and the pre-upload check (6 min)